Meet Karin – a soulful admirer of our bags, a dedicated business owner, and a gentle-hearted rescuer of dogs. With a deep love for authenticity, aesthetics, and kindness, Karin lives in harmony with her values, inspiring those around her with her quiet strength and compassionate spirit. Her life is a beautiful blend of creativity, purpose, and tenderness — from curating her brand with care to opening her heart and home to animals in need. We are so grateful to have her in our community and to share a little piece of her world with you.

1. Describe yourself with 3 words.

The biggest empath, introverted coffee lover, sometimes too kind, soft and gentle for this world.

Karin wearing the Bruna bag in Black. Available here.

2. What is your passion, what inspires you?

Being my true, authentic self, aligned with my inner world. I find inspiration in my aesthetics, in beautiful, lovely coffee shops, and in other beautiful women. Dogs inspire me. And of course, Pinterest hehe.

Karin wearing the Bruna bag in Black. Available here.

3. What does sustainability mean to you?

Good question. For me, this means a minimalistic way of living. Quality over quantity. Nature. Responsibility to the place where you live and the people around you.

The Bruna bag in Black. Available here.

4. Share moments that feel special, like balm to the soul.

Energy of the Earth in the morning, crisp mornings, bare feet in the sand, smell of coffee, my boyfriend’s hug, calmness, ocean, a good outfit that makes me feel good.

Karin wearing the Zora bag in Black. Available here.

5. Tell us about your morning routine.

This is my favorite part of the day. I like to wake up early, when the world is still asleep, and I feel like I have those moments completely to myself. My mornings don’t all look the same, and I like to ask my body every day what it needs. Sometimes I meditate, do a quick stretch or my yoga practice, go on a walk, cuddle with my dog, or journal. But sometimes my morning is scrolling on the phone, calling my mom first thing, or maybe getting straight to work. It all depends, and I let myself flow with whatever I feel called to that day.

Karin wearing the Bruna bag in Black. Available here.

6. Your favourite city/place and why?

Oh, no doubts—Bali. This island has a special place in my heart. I feel like I have been here before; it is familiar to my soul. I radiate with this energy. I love the island vibes, the ocean is always just a moment away, people are so nice, and I feel so at home. Local fruit, the best sourdough bread, effortless way of living, the weather—it is the best.

Karin wearing the Zora bag in Black. Available here.

7. What makes you the most happy?

I believe it’s truly the little things in everyday life that make my heart sing. I am truly the happiest when I am with the people I love, when I am in nature, when I am in my mental peace, when days are slow and I can be in my feminine energy.

Karin wearing the Zora bag in Black. Available here.

8. What do you believe will make this world a better place?

People. I think we, as people, need to do better, and I am talking about all aspects here. Be kinder to each other, be nicer to nature, be more empathetic to animals. Realize we are not alone and leave the selfishness behind. It is all up to us. The world is already so beautiful if you allow yourself to see it.

The Slow Down Tote Bag. Available here.

9. Your favourite quote or saying?

I don’t know if it’s a quote—for me, it’s more a way of living. I don’t believe in coincidences. The Universe has a plan for us, most of the time better than we have, and if you trust it, amazing things happen. I believe everything is happening for me, not to me. When I realized that and changed my mindset, when I let things be, flow, come and go, amazing shifts started happening in my life. It may sound cliché, but if you live the same way, you know it is the only true way of living, in my opinion.

Karin wearing the Karla bag in Dark Caramel. Available here.

10. Your favourite artist?

Oh my god, the hardest question. I don’t think I have a favorite artist, sorry.

Karin wearing the Zora bag in Black. Available here.

11. How do you prefer to spend your weekends?

Offline. Sometimes I used to take weekends as an opportunity to outwork others, but I’m past that hustle and bustle mindset. My first priority is my mental health and rest. Usually, I take an hour longer in bed, have a slow morning, long walks, I like to spend time at my family home, in nature, take time for home-cooked meals. To be honest, I like to just stay at home and not do crazy trips—just be around. I like to chill.

12. What is always in your bag?

Lip balm and my phone.