The journey from carrying to wearing didn’t happen overnight. At first, it was just a thought, then a quiet wish, and eventually, a clear voice that said: it’s time.

“The desire to create new pieces is always present, but I never want to force anything,” says our founder, Živa Ferlež. Ideas come naturally. They begin as quiet thoughts, take shape slowly, and go through deep development and testing before ever becoming something we share. That moment led to something truly special: a natural evolution of the Viva’s philosophy into something you can wear. And now, it’s here.

Introducing Bellé: Our First Wearable Piece

The Bellé Leather Jacket marks a defining moment for Viva’s, not just a new design, but the beginning of a new chapter. This is our first wearable piece, and it carries all the values we've built our brand upon: timeless elegance, quality materials, and the quiet confidence of slow fashion. Thoughtfully handcrafted, Bellé rises above fleeting trends, embracing a style that evolves with you over time.

Refined, Feminine, and Designed to Last

While traditional leather jackets often speak the language of rebellion, edge, or bold statements, Bellé speaks differently. It’s soft. Feminine. Graceful. A piece for women who value timelessness over trends, and substance over statements. It’s not loud. It doesn’t shout. It speaks in calm confidence, graceful lines, and refined detail.

The Story Behind Bellé

The name Bellé is a poetic fusion of the English “bell” and the French “belle", reflecting both its beautifully sculpted, bell-like silhouette and the timeless beauty found in fine leather. Like the women who wear it, Bellé is designed to evolve with time. Its rich patina tells a story, one of authenticity, character, and elegance that deepens with every wear.

Crafted the Viva’s Way

Each Bellé jacket is:

• Handmade with care, honoring traditional craftsmanship
• Crafted from premium Italian leather
• Designed in a one-size fit that flatters many body types
• Perfect for all seasons, from crisp autumn days to breezy spring mornings

Details matter and Bellé is full of them:

• Slightly cropped sleeves for an elegant line
• A sculpted collar that frames the neckline beautifully
• Carefully selected buttons that complete the piece with understated sophistication

Whether paired with tailored trousers, a flowing skirt, or your favorite jeans, Bellé adapts effortlessly to your personal style, and looks just as elegant worn under a winter coat as it does layered over a summer dress.

More Than a Jacket — A Manifesto

Bellé is more than an article of clothing. It’s a warm embrace of elegance. A manifesto of slow fashion. A timeless signature piece that reflects Viva’s unwavering commitment to thoughtful, sustainable design. And of course, it pairs beautifully with your favorite Viva’s bag, completing your look with effortless cohesion and timeless charm.